If you’re in the business of providing products or services, you’re probably wondering if the difference between customer support and customer service is real. After all, while the two terms…
The importance of customer support in marketing cannot be overstated. As a matter of fact, a 5% increase in customer retention can increase revenue by 95%! And repeat customers spend…
Customer Support was traditionally defined as physical interaction with the customer. With the introduction of the telephone, this concept shifted dramatically. Today, technology has given rise to call centres, email,…